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Bulk Marketing
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Saturday, May 3, 2008 was the 30th anniversary of
bulk e-mailing, popularly known as spamming. On May 3, 1978 an employee of Digital
Equipment Company mass-mailed some of his colleagues an advertisement for a
computer for sale over ARPANET (Advanced Research Projects Agency Network),
which was a technological precursor to the Internet. Unsurprisingly, many of
the recipients found the unsolicited communication method for commercial
purposes unsavory. Little has changed in thirty years as to that point.
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